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The American Heart Association - the Most Trusted Source in Heart-Healthy Living - Releases Its First Diet Book
WASHINGTON, D.C. - June 7, 2005
THE NO-FAD DIET IS FINALLY HERE!

                     TELEPHONE INTERVIEW OPPORTUNITY
                  THURSDAY, JUNE 9, 2005 1:00-5:00 PM ET

                     Forget Fad Diets and Gimmicks...
                   Wise Up and Slim Down the Right Way

  AVAILABLE FOR INTERVIEW:
  ROBERT H. ECKEL, M.D.

PRESIDENT-ELECT OF THE AMERICAN HEART ASSOCIATION, Assistant Professor of Medicine, University of Colorado School of Medicine

BACKGROUND:

The American Heart Association's new book the NO-FAD DIET: A PERSONAL PLAN FOR HEALTHY WEIGHT LOSS will be released on June 9, 2005. The debut of the book comes at an important time in the national discussion on weight loss. More Americans are overweight now than ever before. In fact, 65 percent of people in the country are overweight and one third are obese, putting them at an increased risk for heart disease and stroke.

But with all the conflicting diet and nutrition advice out there, even with the best intentions, it can be difficult to sort the facts from the fiction. The NO-FAD DIET incorporates the trusted scientific guidance of the America Heart Association and provides a simple, yet customizable plan that anyone can follow to lose weight and keep it off.

The No-Fad Diet helps people THINK SMART, EAT WELL AND MOVE MORE: * Three strategies to Eat Well * Three strategies to Move More * Guidelines to prepare nutritious meals and set weight-loss and fitness goals * More than 190 recipes * Simple Questionnaires to find the approach that's right for you * Techniques to maintain your momentum * Diary pages for tracking food intake and physical activity ***COPIES OF THE NO-FAD DIET BOOK ARE AVAILABLE UPON REQUEST TO ARRANGE A PHONE INTERVIEW WITH DR. ROBERT ECKEL PLEASE CONTACT: ELAINE SPEER AT 214-706-1538 Contact: Elaine Speer of American Heart Association, +1-214-706-1538.

Source: American Heart Association

Web site: http://www.americanheart.org/



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