Celebrity Pastry Chef Gale Gand Re-Invents the Classics With Launch of New Summer Dazzler(TM) Frozen Desserts

Serious dessert aficionados will have a chance to try something way beyond the ordinary at Haagen-Dazs Shops nationwide this summer thanks to executive pastry chef Gale Gand, renowned cookbook author, Food Network star and co-owner of the famed Tru Restaurant in Chicago. Combining Haagen-Dazs ice creams and pure, indulgent ingredients together with her critically acclaimed culinary style, Chef Gand created three signature Dazzler(TM) frozen desserts just in time for summer -- Zesty Lemon Meringue Pie, Triple Chocolate Black Forest Cake and Tira Mi Su.

"Summertime is the perfect excuse for enjoying big, refreshing desserts like the ones I created for Haagen-Dazs's signature Dazzler dessert line," says Gand. "With these new treats, I reinvented classic desserts in surprising new ways, making them the perfect summer indulgence."

Gand chose three of her favorite desserts and recreated them with Haagen-Dazs finesse and craftsmanship:

  -- Zesty Lemon Meringue Pie:  A classic pie re-imagined as a sundae.  This
     refreshing treat combines new Haagen-Dazs Light Vanilla Bean ice cream,
     Lemon sorbet, a splash of tangy lemon curd and vanilla wafer crumbles,
     finished with whipped cream and a cookie garnish.
  -- Triple Chocolate Black Forest Cake:  An enticing dessert for true
     chocolate lovers only. This creation includes rich Haagen-Dazs Triple
     Chocolate ice cream, indulgent fudge brownie chunks, juicy cherries, a
     dollop of whipped cream -- and one more cherry to top it off.
  -- Tira Mi Su:  A delightful adaptation of the mamma of all Italian
     desserts.  This frozen delight features Haagen-Dazs Mocha Chip ice
     cream, moist chunks of yellow cake and creamy Italian-style mascarpone,
     finished with chocolate whipped cream topping and a dusting of cocoa.

Ice cream lovers can enjoy Gale Gand's signature Dazzler frozen desserts in their local Haagen-Dazs Shop starting Friday, June 10 and continuing all summer long.

Gale Gand is the executive pastry chef and co-owner of Tru Restaurant in Chicago, the host of Food Network's Sweet Dreams and the co-author of five cookbooks, including Gale Gand's Short & Sweet and Gale Gand's Just a Bite.

About Haagen-Dazs

Crafted in 1961 by Reuben Mattus in his family's dairy, Haagen-Dazs is the original superpremium ice cream. True to its tradition, Haagen-Dazs is committed to using only the purest ingredients in crafting the world's finest ice cream. Truly made like no other, today Haagen-Dazs offers a full range of products from ice cream to sorbet, frozen yogurt and frozen snacks in more than 65 different flavors. Haagen-Dazs products are available around the globe for ice cream lovers to enjoy. For more information on the company, visit www.haagen-dazs.com.

About Haagen-Dazs Shops

The first Haagen-Dazs Shop was opened in Brooklyn, New York, in 1976. In 235 Haagen-Dazs Shops nationwide, Dazzler frozen desserts are a triple thrill. Each one has three scoops of rich, creamy Haagen-Dazs ice cream, plus three layers of scrumptious toppings. Today Haagen-Dazs Shops are independently owned and operated by franchisees under licenses granted by The Haagen-Dazs Shoppe Company, Inc., headquartered in Minneapolis, Minnesota. For franchising information or to find a shop nearest you, visit www.haagen-dazs.com, or call 1-800-793-6872.

Source: Haagen-Dazs

CONTACT: Diane McIntyre of Haagen-Dazs, +1-510-601-4338, or
dmmcinty@dreyers.com; or Kate D'Ambrogi of Ketchum, +1-415-984-2219, or
Kate.Dambrogi@ketchum.com, for Haagen-Dazs

Web site: http://www.haagen-dazs.com/